Background
The Women Entrepreneurship Finance Initiative (We-Fi) is a multi-donor fund consisting of the G-20 countries (hereinafter referred to as the “Fund”) currently being administered by the World Bank designated Islamic Development Bank Group (IsDBG) as one of the Implementing Partners (IPs) to support in the implementation of projects approved by the Fund. The Business Resilience Assistance for Value-Added Enterprises (BRAVE) Women Program (hereinafter referred to as the “Program”) is a 5-year multi-donor fund implemented in Yemen, Nigeria and Burkina Faso.
The Program focuses on developing and increasing the economic opportunities for female entrepreneurs through skills training aimed at business viability (that is, profitability) in targeted country-specific value chains. It will enhance the bankability, entrepreneurial and market development skills of female owned/led Small and Medium Enterprises (MSMEs) that are critical to sustainable local growth and job creation. Furthermore, it will promote pro-poor growth by targeting the value chain in the market segments and sectors where the majority of the poor earn their living, and tackle gender disparities in economic opportunities by targeting women entrepreneurs. The program would also increase access to finance through a matching-grant scheme.
BRAVE Women Nigeria Project has the following six components:
- Component 1 Business Resilience Capacity Building (BRCB): Training of 600 small and medium sized businesses on how to assess risks and determine their business priority by preparing a Business Continuity Plan (BCP).
- Component 2 Business Recovery Support (BRS): Grant matching scheme for 500 small and medium enterprises, in pre-selected value chains (agribusiness, healthcare, education, textiles and energy), on a cost-sharing the procurement of capital goods, and services to support business recovery/growth.
- Component 3 Value Chain Resilience (VCR): Work with 20-30 lead firms and 10 Business Associations to support them in protecting vital value chains and upgrading the chain performance, impacting on many more MSMEs.
- Component 4 IT Platform: An online IT platform will be developed to handle Client Relations Management (CRM), Monitoring/Reporting and knowledge sharing among project stakeholders.
- Component 5 Impact Evaluation and Financial Audit: A standard impact assessment will be undertaken to help assess what works and what does not work for women MSMEs in fragile contexts. In accordance with the projects’ financial reporting and auditing requirements, at least three sets of financial reports will be prepared and submitted by the PMU and the project’s partner banks to the ICD. These include interim financial reports/assurance reports which would be unaudited, and the annual and final financial reports of the project which would both be subject to audit.
- Component 6 Executing Agency and Project Management Unit (PMU): The PMU of dedicated professionals and market recruits in each country. The capacity of the PMU will be developed to allow national scaling beyond program boundaries.
In order to meet the goals for Component 6 “Dedicated professionals and market recruits with developed capacity to allow national scaling beyond program boundaries”, the service of a Marketing and Communication Officer is required in the BRAVE Women Nigeria PMU.
Role Details
- Title: Marketing and Communication Officer
- Location: Abuja
- Employment type: Full time
- Contract Period: Till September 2023 (subject to renewal)
- Reporting Requirements: Under the supervision of the Project Manager.
Scope of work/Responsibilities of the Marketing and Communication Officer
- Overseeing the implementation of the Marketing and Communication and strategy for the project.
- Providing timely, expert advice to key internal stakeholders regarding communication, marketing outreach and engagement activities.
- Attending meetings with stakeholders on an ad hoc basis regarding communications, outreach, PR, and media related issues, program deliverables and reports, and project branding and marketing guidelines.
- Assisting with planning, logistics and attending project events as requested by the Project Manager.
- Providing technical editing and formatting assistance with program deliverables and reports.
- Preparing a range of time sensitive written content, including policies documents, project plans, reports, discussion papers, newsletters, speeches, media releases, website content, publications and campaign material.
- Contributing to the production of reports and publications and the promotion and delivery of events (including conferences).
- Developing and monitoring content for social media platforms, proactively engaging with stakeholders through customer-focused content and products that meet the project’s objectives.
- Managing consultant labour for all marketing and communications activities on the project.
- Developing collaborative working relationships and an effective network of both internal and external stakeholders to support and facilitate effective project management and implementation.
- Assisting the PMU with public outreach/awareness campaigns.
- Assisting the PMU in developing and managing relationships with news media and news agencies.
- Working with stakeholders to assist them in engaging in public education/public relations campaigns to raise the public awareness.
- Daily monitoring of national newspaper articles, social media and other periodicals for material substantively affecting the work of the project.
- Organizing and coordinating with local vendors to host award ceremonies, gatherings and public events.
- Performing any other related duties as assigned by the Project Manager.
Qualifications and Experience
The candidate should have the following experience, skills, and competence:
- Bachelor’s Degree in Mass Communication, Marketing, or other relevant fields in the social sciences
- At least three years’ experience providing marketing and communication support to project to meet organizational outcomes in Nigeria.
- At least three years’ experience conducting social media activities.
- At least three years’ experience providing media advisory services and public relations
- Experience in managing digital hubs, social media platforms and online content.
- Demonstrated ability to deliver comprehensive written documents.
- Excellent communication skills, both verbal and written in English. Knowledge of an additional Nigerian language would be an advantage.
- High level of professionalism and an ability to work independently and in high pressure situations to tight deadlines.
- Experience working on initiatives to support women owned/led businesses would be an added advantage.
- Experience working with NGOs and international development agencies would be an added advantage.
Mode of Application
- All applicants must be resident in Abuja
- Submit an Application by filling out this form.
Application closes at 5pm, Wednesday, November 16, 2022.